Whereoware’s Client Partner, Chad Van Lier, sat down with technology partner Optimizely to talk through our client Cuisinart’s digital evolution and website, built on Optimizely Digital Experience Platform.

Chad and Haylee Ash, Optimizely’s Senior Manager of Global Partner Marketing, share the behind-the-scenes story of how Whereoware built Cuisinart an award-winning e-commerce website in just 6 months, project goals and strategy, and why investing in a digital experience platform (DXP) is crucial to stay ahead of the ever-changing digital landscape.
“We’re in the business of helping clients achieve their strategic goals and helping them solve their business problems. To do that, you need a digital experience platform, it’s your foundation and centerpiece.” – CHAD VAN LIER
Watch the full interview below:
Want to hear more about this project or Optimizely Digital Experience Platform? Let's connect.
Need help? Let's Explore Upgrading Your Optimizely Website to .Net 5
Need help? Let's Explore Upgrading Your Optimizely Website to .Net 5
Recommended articles

Strategy and Optimization
Search Engine Optimization 101 - A Simple SEO Guide
Search Engine Optimization. What is it? How can you easily implement SEO to level up your marketing game? We've got a handy guide that answers all of your burning SEO-related questions.

Marketing and Media
Cuisinart and Yamaha Win Big at the 2021 Marcom Awards
We're so proud to announce our clients Cuisinart and Yamaha took home Platinum and Gold at the 2021 Marcom Awards.

Website Activation
Experience Management 3.0 | The New Frontier of Digital Marketing
Read our CTO's take on the new frontier of digital marketing, advice on leveraging the right tools, and taking the smartest strategic paths to accelerate success in proven and profitable ways.